Thursday, March 27, 2008

Is The Traditional Press Review Still A Business Tool Of The Future?

Ref: KOEHLER, K.- Is The Traditional Press Review Still A Business Tool Of The Future? .- 1999 .- Available at: http://www.streetdirectory.com/travel_guide/1004/business_and_finance/is_the_traditional_press_review_still_a_business_tool_of_the_future.html
(Page visited on 2008/03/27)

Extract: "Press reviews are still an extremely valuable business tool to get an overview about the information circulating in the media, but only in a format adapted to today’s fast workflow situation."

DC title: Is The Traditional Press Review Still A Business Tool Of The Future?

DC creator: KOEHLER, K

DC publisher: Streetdirectory.com

DC rights: International Journal of Metadata, Semantics and Ontologies

DC type: Text

DC format : HTML

DC language: English

DC source: -

DC coverage: -

DC date: 1999

DC identifier : http://www.streetdirectory.com/travel_guide/1004/business_and_finance/is_the_traditional_press_review_still_a_business_tool_of_the_future.html

DC description : Presents weaknesses of the traditional press reviews in today's society of information. Presents automatic electronic press reviews as a solution. Advises to buy digital press reviews from a specialised entreprise.

DC subject: press clippings, press monitoring, providers of press reviews, text mining

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